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Beauty is not just external; it is a source of heartfelt happiness. Cut & Curl, with our philosophy of “We Are a Sustainable Salon” organized a social activity under the project “Revitalizing Look, Reviving Confidence, Empowering Seniors with Sustainable Beauty” at Thammapakorn Social Welfare Development Center Older Persons (“Baan Thammapakorn”), Chiang Mai Province, to share smiles, confidence, and warmth with seniors.
The activity took place on 20 October 2025, with Cut & Curl’s executives led by Khun Pichai Aramcharoen and a team of professional stylists from Cut & Curl, both from Bangkok and from Cut & Curl’s hair salon at Central Festival Chiang Mai, participating to provide amazing haircut services for the elders and staff at Baan Thammapakorn, Chiang Mai Province. The event was held in a warm, friendly atmosphere, with the aim of transforming their looks to boost confidence among the elderly, fostering positive energy to enjoy every day. Every snip of the scissors symbolized the brand’s sincere intention that creation of “beauty” is limited to within hair salons but can grow within people’s hearts anywhere. Cut & Curl continues to uphold the philosophy of “Sustainable Beauty,” which not only involves using environmentally friendly products but also aims to create value for society and people through the profession of hairdressing.
Additionally, the company executives and team donated money and essential items to support the staff at Baan Thammapakorn in their vital mission to care for the elderly.
Cut & Curl operates based on the principles of sustainability, focusing on raising awareness of social and environmental responsibility among our staff. This activity reflects our belief of being “a sustainable hair salon” that grows alongside people and society. Every social project is an inspiration for professional hairstylists to continue sharing beauty, happiness, and pride in their profession.
Please visit the following link to view our video clip on Cut & Curl’s Revitalizing Look, Reviving Confidence – Empowering Seniors with Sustainable Beauty activity:
