Hairdressing is not just a beauty service — it is a powerful driver of the economy, a source of employment, and a source of global inspiration. In celebration of the 100^th  anniversary of the Intercoiffure Mondial, the global association of top hairdressers, a grand event was held in Hamburg, Germany, bringing together hairdressers from over 55 member countries around the world.

On this opportunity, Khun Pichai Aramcharoen, Managing Director of Cut & Curl Co., Ltd. and President of Intercoiffure Thailand, led Cut & Curl team to participate in the World Congress and the 100th anniversary celebration of Intercoiffure from May 30 to June 3, 2025 in Hamburg, Germany. The event provided not only a good opportunity for celebration on this special occasion, but also a great platform for networking and exchanging ideas with other member nations, with the aim of developing and elevating global standards within the hairdressing industry.

This congress reflected the power of collaboration and idea-sharing among representatives and business owners in the hairdressing industry worldwide. It also highlighted ongoing efforts to raise the standards of the Thai hairdressing industry to align with international benchmarks.

Additionally, during the congress, Intercoiffure Mondial presented the prestigious “Ordre de la Chevalerie”, an honorary award recognizing outstanding members who have continuously contributed to the development and promotion of the hairdressing industry both nationally and internationally.

Mr. Pichai Aramcharoen, as President of Intercoiffure Thailand and representative of Thailand, was honored with the Knight Award (Chevalier). This award recognizes individuals with exceptional national contributions and consistent engagement with Intercoiffure Mondial. This prestigious achievement represents a proud moment for Thailand’s hairdressing industry, symbolizing its dedication, excellence, and commitment to the professional and industrial development of hairdressing.